Merchandising
Merchandising is the practice and process of displaying and selling products to customers. It involves the activities of promoting the sale of goods at retail.
It gives an effective way to carry out merchandising activities in retail outlets, manages merchandisers, keep track of their merchandising activities, monitor their performance and give live reports.
Efisales provides an efficient way to manage sales reps, keep track of their sales activities, monitor sales performance against set targets, live reports generation, data analysis and an accurate way to carry out sales forecasting.
It automates all the stages of the sales process, hence helps in tracking and management of every sales opportunity. It also helps in identifying the bottlenecks in the sales process and provides a way to address them.
Why choose us
We pride ourselves on our ability to deliver the best results for our clients. Our team of professionals who are dedicated to providing the best service to our clients. We are committed to providing the best service to
Increase your sales and revenue
Market research & market intelligence collection promoting more selling opportunities.
Know what your target market wants
Get insights on your sales and merchandising activities.
Simplify your processes
No more manual data entry, no more paper forms, no more lost orders.
A Whole Lot of Digital Love for Less
Get real-time data, track, monitor performance, and get insights.
Summary of Trackers
Order Tracker
Gives you a way to monitor and manage the status and progress of orders placed by order takers. It provides real-time updates on the various stages of an order’s lifecycle, from initial placement to fulfillment and delivery. Our order tracker typically offers visibility into the order’s journey.
Expiries Tracker
Shows all impeding expiries in every outlet
Share of Shelf/Forward Share Tracker
Shows amount of space a brand occupies on the shelf within the category. We calculate this by either counting, facings or measuring.
Price Tracker
Price tracker will help to monitor your prices vs those of your competitors. It allows businesses to track and analyze pricing data to make informed decisions about pricing strategies, promotions and competitiveness. Our price tracker provides valuable insights that help companies optimize their pricing and stay competitive in the market
Competitors’ Activity Tracker
Efisales competitor activity tracker will help you monitor and gather information about the actions, strategies and initiatives of competitors in the market. It will provide you with the insights into various aspects of competitor’s activities, helping you stay informed about their moves and make informed decisions to remain competitive.
MSL Tracker / Product Availability
Our availability tracker will give you the status of a product in terms of its readiness and accessibility for purchase or distribution. It indicates whether a product is in stock and available for customers to buy or if it’s temporarily out of stock, discontinued, not listed or unavailable due to other reasons.
Other Trackers
Daily Outlets’ Coverage Tracker
Shows how many outlets a merchandiser/ sales rep covers daily against a set target. Also shows national coverage against the set target.
Asset Tracker
shows utilization of assets (Display units, Gondolas, Sleeves, hooks etc.) how many are available and in which outlets
Outlets’ Service Level Tracker
shows the number of hours each outlet is serviced per day and the frequency / number of visits per outlet per week
POSM Tracker
Shows the number of POSM materials used per type per outlet
Perfect Store Tracker
Shows how well an outlet has been serviced and is measured against agreed parameters e.g. SOS, MSL, Asset tracking score/expiries/of promotion materials